Elf Paper Co's work in a styled room
Elf Paper Co portrait
Artist

Elf Paper Co

Hand-drawn art and letters inspired by a groovy 1970s spirit.

10 Works
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Featured Set

Includes works by Elf

Botanical Typography — gallery wall

Botanical Typography

3 Prints · Ready to Frame

These works share a delicate fusion of floral motifs with stylized letterforms and symbols. — ‘Art Deco Floral’, ‘Floral Ampersand’ and ‘Pink & Green G’.

$61.97$20.66 per piece
Shop the Set

Works by Elf Paper Co

10 pieces

Explore by theme

Alphabet — framed, leaning against the wall

Alphabet

Elf Paper Co

From £34.99 View →
Be Brave With Your Heart — framed, leaning against the wall

Be Brave With Your Heart

Elf Paper Co

From £34.99 View →
Pink & Green G — framed, leaning against the wall

Pink & Green G

Elf Paper Co

From £34.99 View →
Floral Ampersand — framed, leaning against the wall

Floral Ampersand

Elf Paper Co

From £34.99 View →
Art Deco Floral — framed, leaning against the wall

Art Deco Floral

Elf Paper Co

From £34.99 View →

About Elf

Elf receives 20% of every sale

Transparent compensation, always.

Based in Bristol, United Kingdom, Caroline Denton is the illustrator and designer behind Elf Paper Co. A dedicated lover of art and letters, Denton hand-draws every design, building a collection that balances a personal touch with bold, graphic impact. Her practice is defined by this hands-on approach, ensuring that the spirit of her original sketches remains present in every finished piece. Her work is heavily influenced by a retro 1970s aesthetic, often merging Art Deco geometry with a playful, groovy energy. Beyond the vintage inspiration, Denton uses her platform to highlight environmental activism and animal life, frequently featuring motifs like the Arctic wolf and mermaids. This blend of advocacy and irreverent humor creates a distinct voice within her illustration work.

Visual voice

A fusion of 1970s groovy aesthetics and Art Deco geometry, defined by hand-lettered typography and bold animal motifs. The work balances environmental advocacy with a sharp, irreverent sense of humor through hand-drawn lines.
Retro 1970s AestheticHand-Lettered TypographyEnvironmental ActivismArt Deco GeometryIrreverent HumorAnimal Illustration
Good to know

Elf Paper Co — questions answered

Where is Elf Paper Co based?

The brand is founded and operated by artist Caroline Denton in Bristol, United Kingdom.

What defines the style of Elf Paper Co?

The work is known for a retro 1970s "groovy" aesthetic, often incorporating Art Deco and geometric elements.

Does the artist use digital or traditional methods?

Caroline Denton hand-draws all of the designs featured in the collection, maintaining a focus on the craft of illustration.

What recurring subjects appear in the artwork?

The collection frequently features animals like Arctic wolves and mermaids, alongside themes of environmental activism and irreverent humor.

Is there a focus on typography in this collection?

Yes, as a lover of letters, Caroline Denton frequently incorporates hand-lettered quotes and phrases into her designs.

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